THE FIRST RUN

NEW DROP | SEpT 2026

Built from DA CRIB.
Rooted in New York.

THE FIRST RUN.

THE CORE. THE WORLD. OUR IDENTITY.

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"The First Run" Box Hoodie
$84.00
Follow Ski Baby as he moves through a world of different muds. Every place has its own pressure, its own struggle, and its own blocks to get through — but the mud looks familiar wherever you go. Heavyweight fleece, a boxy cut, and a relaxed fit give the First Run hoodie a solid everyday feel.

Same mud. Different stories.
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"Muddy World" Box Hoodie
$84.00
Sometimes it feels like the weight of the world is on your shoulders — but we keep moving. Heavyweight fleece, a boxy cut, and a relaxed fit give Muddy World a solid everyday feel.

It’s a muddy world. Keep going.
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"Subway City" All OverZip Hoodie
$130.00
A limited art piece built from the visual noise of New York — subway signs, street symbols, hand-drawn marks, and MUD BABY details layered into one all-over print. Finished on a soft recycled zip hoodie with a relaxed fit and dropped shoulders.
“Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee “Mud City” Heavyweight Tee
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“Mud City” Heavyweight Tee
$48.00
The city is part of the mud too. Mud City pulls from New York streets, movement, and everyday pressure — the kind that shapes you without asking permission. Heavyweight garment-dyed cotton will complement most looks and has a relaxed everyday fit.

Different blocks. Same mud.
“World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt “World Tour” Oversized Sweatshirt
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“World Tour” Oversized Sweatshirt
$76.00
The world gets bigger once you start moving. World Tour takes the First Run mindset beyond one city — different places, different pressure, same roots. A heavyweight oversized sweatshirt with a relaxed fit and cozy to the core.

Built from da mud. Going everywhere.

LOOKBOOK 001

LIFE IN DA MUD.

The first run in motion.
Real MUD. Real people.

Rainy New York street at night with wet pavement, cars, and a storefront mural reading “Built From Da Mud.”

SAME MUD.
DIFFERENT STORIES.

MUD BABY is more than a brand.
It’s where we come from. It’s how we move,
and what we represent.
Thank you for being a part of it.

OUR STORY

MUD STANDARD

EVERYDAY FITS. EASY WINS.

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"BABY FACE" Box Hoodie
$92.00
A clean heavyweight fit with signature character artwork and New York energy. Built for everyday wear, this piece blends comfort, attitude, and statement design in one solid boxy silhouette. This hoodie’s tightly knit fleece delivers premium softness. The drop shoulders and overlapped neckline give it a clean, boxy shape—made to look fresh every time you wear it.